U.S. hotel occupancy decreased slightly from the previous week, according to the latest data from STR through 3 October.The following graph shows the seasonal pattern for the hotel occupancy rate using the four week average.
27 September through 3 October 2020 (percentage change from comparable week in 2019):
• Occupancy: 47.9% (-29.6%)
• AAverage daily rate (ADR): US$95.63 (-26.3%)
• Revenue per available room (RevPAR): US$45.80 (-48.1%)
Year-over-year declines were less pronounced compared with previous weeks due to the Rosh Hashanah impact on the hotel calendar in 2019. Most of the markets with the highest occupancy levels were once again those in areas with displaced residents from natural disasters. Amid continued wildfires, California South/Central saw the highest occupancy level at 78.4%. In the aftermath of Hurricane Sally, Mobile, Alabama, reported the next highest occupancy level (73.6%).
emphasis added
Click on graph for larger image.
The red line is for 2020, dash light blue is 2019, blue is the median, and black is for 2009 (the worst year since the Great Depression for hotels - before 2020).
There was some recent boost from natural disasters - perhaps 1 or 2 percentage points total based on previous disasters - but so far there has been little business travel pickup that usually happens in the Fall.
Note: Y-axis doesn't start at zero to better show the seasonal change.
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